5 Ways to Monitor Your Competitors
Here are five ways to monitor your competitors using social media tools, SEO extensions, and Google add-ons.
2023 Marketing Trends
With 2023 only two months away, it's time to look at the upcoming trends for the coming year. 2022 has brought some exciting changes in the marketing world, and those trends will likely carry forward into the new year. From prioritizing user-generated content (UGC) over influencers to virtual reality (VR), arti
Different Marketing Strategies and Their Purpose
In this post, we go over some of the more common forms of digital marketing. While you’re probably familiar with physical marketing (think billboards, newsletters, leaflets, and physical mail), this post focuses on digital marketing and how it can benefit your business.
How To Prepare Your Business For Holiday Shopping
If you're unsure where to start for your business, keep reading! This article discusses how to prepare your advertising, plan ahead for holiday sales, and ensure your website is as user-friendly as possible. We also discuss omnichannel customer planning and outreach to help you streamline your sales through sev
How To Know You’re Getting Scammed Online
The internet is a fantastic tool. Not only does it help connect people, but you can also use it to promote businesses, interact with clients, and reach a larger audience with your products. However, one of the significant downsides of the internet is the prevalence of scams.
How to Adjust Your Marketing For A Recession
If you're like literally anyone else, you're starting to feel the pressure of all the recession talk. Heading into a recession can be extremely nerve-racking for a small business or start-up. As a result, business owners often prepare to make cuts and decide what's up first on the chopping block.
Is Influencer Marketing Necessary for Your Brand?
80% of people make their next purchasing decision using social media. Customers are more likely to purchase from brands they trust, which is where influencers come into play. Influencers can help make your brand appear more trustworthy, and influence customers to purchase your products, hence the name.