8-Week 1:1 Marketing Overhaul

You've taken DIY marketing as far as it can go.

It's time for a real strategy. 8 weeks of private 1:1 support to build your brand foundation, marketing system, and content strategy, plus the knowledge to run it on your own.

This you?

You've done everything.
So why does nothing feel like it's working?

You're posting, but not strategically

Content goes out when you have time, not when it's mapped to a funnel. You're constantly creating, never building.

You're drowning in advice

Everyone says something different. You've tried bits of everything and aren't sure what actually applies to you.

You have no idea what's actually working

You're hoping for the best instead of making decisions with confidence.

You see the big picture, you just don't know how to assemble the pieces

You've done the work to know your offers, your audience, and what you stand for. But knowing those things and knowing how to market them are two very different things. That gap is where everything stalls.

If you're feeling lost on next steps, let's recalibrate together. You need a clear strategy, built around your business, that you can actually sustain.

That's exactly what The Clarity Intensive is designed to give you, in 8 focused weeks, working together 1:1.

tell me more

The Clarity Intensive

A structured, 8-week 1:1 program that takes you from scattered and overwhelmed (you can tell me if there are tears, this is a safe space) to organized, strategic, and confident in your marketing with a system you can maintain on your own.

Format
1:1 Private Sessions
Duration
8 Weeks
Sessions
Weekly 1:1 Calls
Support
Email Access All 8 Weeks
8 weekly 1:1 strategy sessions — each with a focused agenda and clear deliverable
Full brand foundation audit — USP, target audience, brand persona, funnel review
A marketing strategy built entirely around youy — your business model, your capacity, your audience, your goals.
Analytics & tracking setup — so you know what's working and what to do about it
Content calendar & creation system — create content your audience is searching for
Email support throughout the week — so you're never stuck between sessions
Immediately yes, let's do this

Here's the dealio

8 weeks. 8 sessions.
One complete marketing system.

Every session has a clear focus, something you leave with, not just something we talked about. By week 8 you'll have a complete, working marketing strategy built specifically for your business.

This isn't a course. It isn't a group program. It's a private, fully custom engagement. Just you and me, working through your specific business together from week one. I'm with you the entire way.

Week 01

Brand Understanding

In this session we'll start with a thorough look at where you are right now. Together we'll audit your current systems, review your existing content and funnel, and get specific about your goals.

Between sessions Review what we uncovered in the audit and sit with it. Notice what surprises you, what excites you, and what raises questions. Set up any accounts or workflows as needed.
You'll leave with: a solid brand foundation that actually reflects who you are and who you serve.
Week 02

All Systems in Place

In this session we make sure everything behind the scenes is actually functioning. We'll update your systems, get your analytics properly set up across your platforms, and make sure you actually understand what you're looking at.

Between sessions Log into your analytics once. Just look around and get comfortable.
You'll leave with: clean, working systems and the beginning of a real data habit.
Week 03

Your Full Marketing Strategy

In this session we go big picture. We'll map your full marketing strategy — funnels, channels, content spokes, and how it all connects. We'll use a visual whiteboard exercise together so you can actually see the whole picture instead of trying to hold it all in your head.

Between sessions Sit with the strategy map. Notice what energizes you and what raises questions - both are useful and we'll address them.
You'll leave with: a complete, marketing strategy you can see yourself actually executing.
Week 04

Content That Actually Works

In this session we get into content. We'll talk about the difference between content that gets attention and content that moves people toward working with you. Then we'll do real research together into your specific audience, the questions they're already asking, and the topics that will resonate so your content ideas come from data, not just inspiration that runs dry.

Between sessions Use the research framework we built together to pull your first round of content ideas. Come back with a list, we'll work through it.
You'll leave with: a content research process and a mapped content plan connected to your funnel.
Week 05

Creating Content With Confidence

In this session we make it real and hands-on. We'll look at actual content examples in your niche, go through your content types in practice, and build out your creation process - what to make, how to make it efficiently, and how to keep the quality up without it consuming your life.

Between sessions Create your first piece of content using the system we built together.
You'll leave with: a content creation system that works the way you actually work.
Week 06

Your Marketing Calendar

In this session we build the calendar. We'll take everything — your strategy, your content types, your research — and turn it into a real monthly publishing schedule that accounts for your actual capacity.

Between sessions Follow the calendar for the first week. Notice what feels easy and what creates friction. We optimize in Week 7.
You'll leave with: a sustainable monthly content calendar you'll actually stick to.
Week 07

Reading Your Data

In this session we pull up your analytics and walk through them together. You'll learn what the numbers are actually telling you and, more importantly, what to do with that information. This is where strategy becomes a living thing: something you evolve over time instead of set and forget.

Between sessions Catch up on any remaining action items.
You'll leave with: the confidence to read your data and optimize your strategy on your own.
Week 08

Open Session

This one is entirely yours. We've spent seven weeks building — now we use this session however you need it most. Go deeper on something, tie up anything loose, map out your next 90 days, or just come with questions. There's no agenda except making sure you walk away feeling genuinely ready to run this independently.

You'll leave with: complete confidence in your strategy and a clear path forward!

The Transformation

But really, marketing *can* be fun.

Before
  • Posting without a plan, just hoping something lands
  • Overwhelmed by conflicting marketing advice
  • No idea what's working or why
  • Brand feels inconsistent and scattered
  • Doing everything yourself with no strategic oversight
  • Unsure if what you're doing is even right for your business
After
  • A marketing strategy mapped to your funnel and your life
  • Deep clarity on why you do each thing, no more wondering
  • Tracking data with confidence and making decisions from it
  • Strong, cohesive brand foundation you can build on
  • A content system you can maintain without burning out
  • Marketing that feels sustainable to maintain by you, independently

Results

Don't take it from me.

"Berlyn truly cares aboout your account. She has been an amazing partner & has made such a huge difference in our social channels. "
Carol - Kokak Chocolates
"I knew I was in good hands with Berlyn. She knows her craft, she's kind, and empathetic. When something wasn't registering for me, she explained it another way. Working with her was definitely a no-brainer! "
Melissa
"Berlyn is extremely knowledge, helpful, and thorough. Her ideas and tactics align perfectly with where the business is and expand in the direction of where the business is headed. "
Veronica - BellaVee

A Quick Check In

This is not for everyone.

This is for you if…

  • You're a solopreneur who has built it all yourself, you feel like you've done DIY as far as it can take you.
  • You've been posting and creating, but without a clear strategy - you have data we can work with.
  • You want someone in your corner who actually knows your business, not a course, not a template, not generic advice
  • You want to understand the why behind everything you do
  • You're committed to showing up and implementing between sessions
  • You want a system you can run independently without burning out
  • You are clear on your offers, target audience, and messaging.

This is not for you if…

  • You want someone else to do your marketing for you
  • You're looking for a quick fix or overnight results
  • You're not ready to commit 8 focused weeks
  • You are about to or have recently launched, don't have a foundation, or data.
  • You want a generic playbook, not a custom strategy

Let's do this

A complete overhaul in just 2 months.

$2,222

One-time payment · Payment plans available upon request

8 weekly 1:1 consulting sessions
Custom marketing strategy built for you
Analytics setup & tracking system
Content calendar & sustainable creation system
Email support throughout all 8 weeks
Open Week 8 — yours to use however you need
Apply for The Clarity Intensive

Spots are limited. Applications reviewed within 48 hours.

A little FAQ

Before you apply.

How much time do I need to commit each week?
Plan for 1–4 hours per week minimum: one session with me, plus time to implement between calls. The more you put in, the more you get out, but this is designed to work within a real solopreneur's schedule.
What if my business is in a niche you haven't worked with before?
The framework is built on universal marketing principles that apply across industries. Every strategy we build will be customized to your specific business, audience, and goals, not a generic playbook.
Do I need a team or staff to make this work?
Not at all. This program is built specifically for solopreneurs. Everything we create is designed to be maintained by you, alone, without overwhelm.
What happens after the 8 weeks?
You leave with a complete, documented marketing strategy, a content calendar, a tracking system, and the knowledge to run it all independently. You won't need to come back to me to keep it going, that's the whole point.
Is there a payment plan?
Payments are typically required in full before starting the program. If you need, we can divide the payment in half - first half will be due prior to starting and the 2nd half will be due prior to starting week 5.
How many spots are available?
I keep client numbers intentionally small to protect the quality of every engagement. When spots fill, the waitlist opens. Apply sooner rather than later.

You've done the hard part.
Let's make it work.

You already know your branding, your offers, and who you want to support. What you need now is a strategy that ties it all together and the confidence to run it on your own.

Apply for The Clarity Intensive
About

Hi,I'm Berlyn! Digital Marketing Strategist & Founder, Planted Marketing

10+
Years of experience
Business stages
served

I'm Berlyn, a digital marketing strategist who has spent over a decade in the trenches with small businesses, solopreneurs, and startups. From building brand foundations from scratch to implementing and optimizing full marketing strategies, I've seen what it actually takes to grow a business when you're doing it mostly on your own.

I work with purpose-driven brands the ones on a mission to make a real difference. If your work matters beyond the bottom line, you're exactly who I built this for.

I believe everyone deserves quality marketing support, regardless of where they are in business or what their budget looks like. That's why I offer a range of ways to work together so I can meet you where you're at and help you get to the next level.

Whether you're just finding your footing or ready to build a strategy that runs itself, there's a place for you here.